What's more dehydrating than a workout? We can think of one thing: a music festivals. That's why we teamed up with Coachella and The Future Party to bring #HealingHydration to one of the world's largest music festivals.
Music festivals are notorious for long hours in the dry heat, physical exhaustion from dancing the day away, and alcohol-induced dehydration. This year, we did it big in Coachella Valley, providing festival-goers with some much-needed healing hydration to keep the party going.
Throughout both festival weekends we provided nearly 15,000 bottles of Detoxwater to over 1000 influencers, and 5000 vip event goers across 6 venues, 100 private estates, and 27 parties.
Private parties included those of filmmakers, fashion bloggers, executives from CAA, WME & UTA, social media moguls such as Lil Mayo and YesJulz, musicians such as Bella Thorne, Zhu, Chainsmokers, AC Slater, Alex Da Kid, Timbaland and Skrillex to people of influence like Bill Gates and executives at Goldenvoice, NVE, Teen Vogue, Tao Group, 72 & Sunny and more.
Check out our video of Coachella-goers experiencing #HealingHydration!