Last weekend we teamed up with Livestrong.com and fitness influencers for a weekend of health and fitness at the Rose Bowl in Los Angeles. Thousands of fitness lovers gathered for Stronger Weekend to break the world record for the most number of people participating in a 60-second plank ever, along with events and exercises conducted by some of the world's most influential fitness gurus. Jillian Michaels, Cassie Ho, and Koya Webb, among others, lead the weekend with enthusiasm, inspiring participants to take part in the ground-breaking (and world record-breaking!) event.
Enhanced with vitamins and electrolytes, Detoxwater was the perfect choice to keep thousands of fitness enthusiasts hydrated and energized to take on the 60-second plank. Over 2,000 people - including some very excited Detoxwater team members - geared up to break the world record with Guinness World Records officials eagerly watching. With determination (and added electrolytes!), we earned our place as world record-holders!